Data-driven management software for DTC brands

You can wrestle with your data, or you can unlock it to drive growth.

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Bainbridge customers are growing at an average of 173%. Join them today.

Achieve your vision and rest easy at night

Building DTC brands is hard work.

It's capital intensive - inventory and advertising consume cash long before you get it from sales.  You always need more capital.  And you can’t run out of cash.

It's data intensive - making good decisions requires having the right data. But the data is hard to get in timely way, hard to structure, hard to store, and hard to share.

It’s operationally complex - you need to be good at product, merchandising, advertising, supply chain, logistics, customer service, and finance.

Get the tools and data you need to do it best.

Create Your Free Account to Get Started

The insights we get from Bainbridge month after month are staggering. I couldn't imagine running Alps & Meters without Bainbridge.

Lou Joseph
Founder & CEO, Alps & Meters

What is data-driven management?

Data-driven management is a way to run your business that eliminates guesswork and helps you get better, faster.

  1. Aggregate, clean and unify data from your eCommerce, marketing, finance and ops platforms into a central data warehouse.
  2. Create an accurate model of how your business works, including user acquisition, inventory purchases, operational expenses, and capital.
  3. Utilize best in class tools and playbooks to effectively understand, analyze, plan and execute in a continuous loop.
Before
After
Get Started Today

I’m a data junkie. I was spending way too much time wrestling our data. Now with Bainbridge, I can focus on insights and execution. Total game changer.

Matt Johnson
Founder & CEO, TheFeed.com

Why Bainbridge

  • All your data in one place
  • Automatic updates
  • Built-in data warehouse

UNIFIED DATA PLATFORM

Unlock the power of your data.

Your data contains the keys to faster growth, more profits, and higher valuations. Bainbridge aggregates and unifies your data so it can start driving real returns for your business, today.

Read: Why Is Inventory Planning So Hard?
  • Step-by-step playbooks
  • Embedded analytics
  • Powerful forecasting tools

PLAYBOOKS

Make better decisions.

Stop guessing at what do next. Our step-by-step playbooks guide you through the analyses and questions you need to answer in order to get better every day.

Read: Why Is Inventory Planning So Hard?
  • Predict repeat sales
  • Forecast inventory needs
  • Reduce stockouts

DEMAND FORECASTING

Increase top line revenue.

Most DTC brands leave revenue on the table because they lack confidence in their forecast. Flip the script with data-driven revenue and inventory forecasts that give you the confidence to smash your goals.

Read: Why Is Inventory Planning So Hard?
  • Analyze key margins
  • Track plan vs actual
  • Forecast EBIT & net income

PLAYBOOKS

Get profitable, faster.

Data-driven leaders know that profitability is the result of a consistent focus on key financial metrics. Bainbridge gives you the key reports and playbooks you need to get there faster.

Read: Why Is Inventory Planning So Hard?
  • Benchmark your valuation
  • Prove your machine works
  • Cruise through diligence

CAPITAL

Raise better capital at better terms.

eComm investors and lenders are eager to back data-driven founders. Bainbridge provides you with the tools to present an airtight picture and the market intelligence to make sure you get the terms your deserve.

Read: Why Is Inventory Planning So Hard?

Unlock the power of your data.

1-Day onboarding. No annual commitment.

Get Started

How does Bainbridge compare?

More value than you can shake a stick at.

Bainbridge
Do-it-Yourself
Netsuite
Data Pipeline for DTC

Data Warehouse
Data Pipeline Automation
Shopify Connection
Quickbooks Connection
Facebook Ads Connection
Google Ads Connection
3PL Connection
Included
Buy Supermetrics, BigQuery, and dbt, then hire a consultant to stand it all up and maintain it.
Included, requires implementation consultant.
Full Stack Analytics
Executive Dashboard
Daily Exec & Team Emails
Customer Retention Report
CAC, LTV & Payback Report
Cohort Analysis
Performance Benchmarks
Included
Stitch it together with a handful of Shopify apps or hire an experienced data analyst.
Included, requires implementation consultant.
Connected Financial Model
Automated Revenue Forecast
Inventory Purchase Forecast
Cash Planning
Cost of Capital Calculations
Scenario Management
Budget vs Actual Tracking

Included
Hire a full-time FP&A analyst with experience in DTC eComm or pay up for a high-end fractional CFO.
Included
Playbooks, Content & Community
Step-by-step Playbooks
Best Practices Content
DTC Founder Community
Performance Benchmarks
Fundraising Comps
Capital Markets Intel
Included
Hire an experienced CFO, create a massive network of other founders, and build relationships with boutique investment banks.
Nope

Bainbridge

0.20% of Gross Sales

  • $20k/yr for a $10m brand
  • Discounts for prepayment
  • Price breaks at $1m, $10m, and $25m

Why do we price this way?

Do It Yourself

$345,000/Year

  • ETL Softare
  • Data Warehousing Costs
  • Business Intelligence Tool
  • Data Pipeline Consultant
  • 1x Financial Analyst
  • 1x Data Analyst
  • CFO or Fractional CFO

Check our math

Netsuite

$490,000 in Year 1

  • $290,000/year Ongoing
  • Netsuite Contract
  • Implementation Consultant
  • 1x Financial Analyst/Admin

Check our math

Data Pipeline for DTC

Data Warehouse
Data Pipeline Automation
Shopify Connection
Quickbooks Connection
Facebook Ads Connection
Google Ads Connection
3PL Connection
Bainbridge
Included
Do-it-Yourself
Buy Supermetrics, BigQuery, dbt and Data Studio, then hire a consultant to stand it all up and maintain it.
Netsuite
Included, requires implementation consultant.
Full Stack Analytics
Executive Dashboard
Daily Exec & Team Emails
Customer Retention Report
CAC, LTV & Payback Report
Cohort Analysis
Performance Benchmarks
Bainbridge
Included
Do-it-Yourself
Stitch it together with a handful Shopify apps or hire an experienced data analyst.
Netsuite
Included, requires implementation consultant.
Connected Financial Model
Automated Revenue Forecast
Inventory Purchase Forecast
Cash Planning
Cost of Capital Calculations
Scenario Management
Budget vs Actual Tracking

Included
Hire a full-time FP&A analyst with experience in DTC eComm or pay up for a high-end fractional CFO.
Included
Playbooks, Content & Community
Step-by-step Playbooks
Best Practices Content
DTC Founder Community
Performance Benchmarks
Fundraising Comps
Capital Markets Intel
Included
Hire an experienced CFO, create a massive network of other founders, and build relationships with boutique investment banks.
Nope
Pricing
0.2% of Gross Sales

annual estimate for $10M co:
$20,000
at least one full-time financial analyst
at least one data analyst
data science consultant
CFO or fractional CFO
software & data warehouse

annual estimate:
$345,500
software
$150,000/year

first year set up
$200,000

admin / financial analyst
$140,000

total first year estimate:
$490,000

Frequently Asked Questions

Is Bainbridge right for me?  My business looks like ______

It’s may be easier to identify who Bainbridge isn’t right for:

  • Companies that have already installed Netsuite
  • Companies that are less than 1 year old with less than $250K in revenue
  • Companies that mostly sell through Amazon (e.g. > 75% of total revenue)
  • Companies where everything has been built from scratch (e.g. we built our own eCommerce platform, analytics platform, accounting system, ad management system etc)

If that’s not you, please reach out!


Is there any commitment?

Nope.  We don’t start charging until you are onboarded and you can cancel any time.  We do offer discounts for annual commitments, in which case you could decide not to use the software (but we get to keep the money).


How does pricing work?

Our goal is to build a long term relationship with each customer and help them maximize their revenue growth, profitability and valuation over time.  Tying our success to your success keeps us aligned and focused on finding more ways for you to be successful!


We charge a micro percentage of gross sales.  For a company with $10M in sales, pricing would be 0.2% of gross sales or about $1,667 per month.  As your monthly sales change, our fee changes (you pay less when you are in your slow months and pay more in your big months).  We automatically calculate and withdraw our fee monthly.


We have tiers and price breaks for companies of different sizes: the percentage goes up if your revenue is smaller and goes down if your revenue is larger. So you don't have to worry about paying us some obscene fee once you start making billions.


What if I already have a (CFO / VP finance / financial analyst).

Great!  We are going to make your team superhuman.  Every finance person we talk to spends way too much of their time on the drudgery of finance.  Gathering data, cleaning data, manipulating data, entering data, building models, generating reports and financials has been the grunt work of the finance person since the dawn of accounting. 

What that means in practice is that by the time they wade through all that work and deliver something, it’s time to start again for next month.  They never get to focus on the big important stuff where they can add way more value.  Bainbridge offloads the grunt work so they can be more valuable.  And guess what?  You can now hire better too.  Instead of more process people, you can hire big thinkers and doers to drive your business faster.


Who inside the company uses Bainbridge?

CEO’s are a key user.  Other users include the COO, Head of Finance and their team, marketing leads, merchandising leads and data analytics leads.  The board of directors and investors are also consumers of reports.


Does Bainbridge integrate with other software I already use?

Yes.  DTC companies use multiple platforms.  So we integrate with the most common and can import data from others through API’s or exports. 


Get started today.

1-day onboarding. No annual commitment.

Get Started